Influence is different from power, but they are not mutually exclusive. Influence over someone is determined by the following:

  1. Reputation
  2. Hierarchical position
  3. Information
  4. Money
  5. Expertise
  6. Connections
  7. Threats (coersion)

Influencing Styles

Push

  1. Assertive Persuasion
    1. ‘do a because b’
  2. Reward & Punishment
    1. ‘do this, here is what is in it for you’

Pull

  1. Participation & Trust - authenticity is key for this one
    1. ‘do this, here is what is in it for you’
  2. Common Vision
    1. ‘come here, this is why it is so wonderful’